An interview with Erin True, owner of Urban Wood Goods in Gurnee.
Q: What motivated you to start this business?
Q: What is the biggest challenge you face in growing the business?
Q: How did the Emerging Leaders program help you meet that challenge?
As an experiment, True opened an Etsy shop in 2010 and listed the bench. It sold for $250 within days. Terrified at the thought of shipping it, she drove more than five hours to the Detroit area to deliver it.
New York-based designers Lindsay Boswell and Ali Levin have recently launched their interior and product design collaboration known as LABLstudio. And judging from this West Village bachelor pad they designed and updated, they make a great design team.
Erin True was simply looking to build a portfolio to land an art teaching gig at an elementary school.
But her decision to create a bench out of recycled and reclaimed lumber for that portfolio was the seed that launched her nearly 4-year-old business
For Elisa Strauss, delivering her specialty cakes to customers from her New York City headquarters sometimes meant taking the cakes with her on commercial flights. The customer paid for the transportation, which included an extra seat for the boxed cake.
My husband and I have been looking for an unobtrusive desk to create a dedicated workspace for him in our small sitting room. Multi-tasking rooms such as ours call for something that makes smart use of limited space.